After Floods, Galleries Face Uncertainty
By ALLAN KOZINN
Published: November 7, 2012
At most of the art galleries in Chelsea the water that poured in from
the Hudson River during Hurricane Sandy has been pumped out, and the
business of sorting out artworks — separating those that survived intact
from those that didn’t, figuring out which of the damaged works are
reparable — is well under way. Gallery owners no longer sound as
despondent as they did last week, when they returned to their businesses
in the strip between 10th and 11th Avenues, from 18th to 29th Streets,
and found flooded basements, high water marks five feet up their walls,
and a loss of art, documentation, catalogs and reference books, to say
nothing of physical spaces that will need to be rebuilt.
But many dealers are looking at a long recovery process that will
involve huge expenses and, in many cases, uncertainty about whether or
to what extent insurance will cover damage to galleries and artworks as
well as lost business days. And the timing could not be worse. Although
some galleries are back in business or will soon be, several dealers
estimated that the district as a whole will not be fully back to work
until mid-December, near the end of the gallery world’s prime selling
season, when dealers’ and artists’ fortunes typically revive after the
slow summer months.
“In some ways things are not as bad as we first thought,” said Andrew
Liss, the assistant director at Gallery Henoch, on West 25th Street,
which has showing space at both basement and street levels and sustained
serious damage in its basement. “That said, we’re a week into it, and
the area still isn’t fully up and running. We have electricity, but no
phones or Internet. And everybody is concerned about the long-term
effects on business.”
Dealers declined to say what percentage of their annual sales are made
in the fall. “If I had a dry computer, I could tell you,” a gallery
owner said. But Linda Blumberg, the executive director of the Art
Dealers Association of America, described the season as critical.
“There’s a pattern of expectation, among buyers as well as dealers,” she
said, “that this is the time when people are engaged in making buying
decisions.”
Instead, gallery owners expect to spend the next several weeks juggling
meetings with restoration specialists, contractors and insurance
adjusters. And new problems are cropping up. One dealer said that the
contractor rebuilding his space was unable to get to the site early this
week because of the gas shortage.
Christiane Fischer, president and chief executive of AXA Art Insurance,
which insures many of the galleries, said that her agents had been
working the neighborhood since last Wednesday, but that it’s “too early
to put numbers on the loss.”
“We’ve sent people out, street by street, to visit clients and make
assessments, and brought in teams of conservators and contracted
truckers and handlers to bring the art to warehouses,” Ms. Fischer said.
Insurance is a complicated issue for galleries, which require several
distinct kinds of policies. Most crucially there is art insurance, which
brokers say most galleries carry. According to New York State law art
insurance includes flood coverage.
“With galleries there is a lot involved,” said Brian Frasca, the
director of fine arts at the Rampart Group, a brokerage that specializes
in insuring galleries, museums and private collections. “Does the
gallery own the art? Is it on consignment from a collector?” He said
costs vary based on the size of the gallery and how much art it has, and
he noted that galleries do not necessarily insure for the full value of
their holdings, on the theory that even in a disaster a percentage of
their inventories may survive.
But art insurance does not cover the galleries themselves — the physical
space and its contents beyond the art — or the potential sales lost
when the galleries are closed. For that dealers need business and
property insurance that specifically includes disaster coverage, which
many dealers lack.
“We’ve tried to push our galleries to get that for years,” Mr. Frasca
said. (Business insurance carries a heavy deductible. Scott Schachter, a
broker at Marsh, a company that insures businesses, said a $1 million
policy can have a deductible of up to $500,000 for physical damage, as
well as a time deductible of up to 96 business hours — or 12 days —
before the lost revenue coverage kicks in.)
Galleries without flood insurance are finding ways to cope.
“With our commercial general liability policy,” said Zach Feuer, the
owner of a gallery on West 24th Street, “we’re trying to interpret
whether the surge counts as a flood.” If it does, Mr. Feuer will be on
his own in replacing the various furnishings and equipment (including
computers) of his gallery. But his landlord has agreed to pay for the
rebuilding of the space.
Inadequately insured galleries have other options too. On Tuesday, the
Art Dealers Association of America announced a program in which
galleries in the Zone A, low-lying neighborhoods that could demonstrate
that they have been unable to conduct business since the storm, could
apply for grants and loans. They need not be members of the association.
Conservators and restoration specialists have jumped into the fray as
well, and they have an eager audience: dealers, artists and insurance
companies have a shared interest, if for different reasons, in
determining what can be saved. When the Museum of Modern Art and
representatives from the American Institute for Conservation Collections
Emergency Response Team presented a free lecture on the basics of
post-disaster conservation on Sunday, MoMA’s auditorium was packed for
two sessions.
“Just because something is wet muddy or torn,” said Eric Pourchot, the
conservation group’s institutional advancement director, “doesn’t mean
it’s not recoverable. That’s one of the messages we want to get out. And
instead of walking down 21st Street, ringing a bell and saying, ‘Bring
out your wet,’ we decided to get everyone together and see what they
need.”
Still, conservators’ services don’t come cheap. Restoration specialists’
fees can be as much as $400 an hour. For artists insurance payments may
be welcome, but the loss of work is dispiriting. Sofia Bachvarova, an
artist whose solo show at the PVS Gallery in Hoboken was about to end as
the hurricane arrived, has spent the past week fretting about what she
describes as four year’s worth of work — paintings on canvas as well as
sculpture. Neither she nor the gallery’s owner has been able to visit
the site, and she worries that even if the work was not directly damaged
by the flood, moisture in the walls may affect it.
Other artists have been able to reach a philosophical view.
“So far as I know I’ve lost only one piece,” said David Kassan, who had
some paintings at Gallery Henoch, “a painting that’s worth about
$24,000, and a couple more were damaged. But I’ve been volunteering in
Staten Island, where people lost their homes, and where there’s been
loss of life. And in the larger scope of things, what I lost was only a
painting.”
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